🍍 Supercharge Your High Season: Tips & Tools
Learn how to run successful paid ad campaigns and leverage AI to enhance your guest experience in this Newsletter.
Kickstart Your Paid Ads: Simple Steps Quick Wins
Paid Ads Made Easy: Start Small, See Results Fast 💨
Paid advertising can seem daunting if you're new to digital marketing, but don't worry! Starting small and focusing on the basics will help you build confidence and see quick results. This guide walks you through the essentials, equipping you with the tools to launch your first campaign successfully. If you're a seasoned pro.
Where to Begin
Paid advertising doesn't have to be complicated. By following a few simple steps, you can set up your first campaign and start reaching potential guests.
Start Small and Focused: Begin with a modest budget—no need to make a big investment upfront. Use this phase to experiment with different strategies and learn what works best for your business. Remember, experimentation is key—don’t be afraid to try new approaches and learn from any setbacks. Starting with a platform like Google Ads, which offers plenty of support for beginners, can make this process smoother
Leverage Free Resources
As you get started, take advantage of free resources to make the process easier:
Google Ads Tutorials: Google provides step-by-step tutorials that guide you through setting up your first campaign, making it an excellent starting point for those new to digital advertising.
Ad Templates: Platforms like Google and Facebook offer pre-designed templates that simplify ad creation, allowing you to start quickly and professionally.
Target Locally
After setting up your ads, it's crucial to focus on where your audience is. If your business relies on local guests, targeting nearby or regional audiences can make your advertising more effective. By honing in on local customers, you can attract guests who are more likely to book, filling your rooms more efficiently and maximizing your budget.
Take Your Campaigns to the Next Level
Ready to build on these basics? The full post offers detailed, step-by-step guides to help you refine your strategy, optimize your ads, and achieve even better results. Unlock the full potential of your paid advertising efforts.
If you have questions, join our online community where you will find team members who offer advice and guidance.
Cracking the Code of Hospitality
AI transforms every guest interaction into magic.🪄 ✨
Hospitality thrives on empathy, connection, and understanding guests' needs. AI doesn’t change that—it enhances it, allowing us to elevate the guest experience like never before.
Here’s how:
Personalized Experiences: AI can suggest meals based on past preferences or surprise guests with special touches, like having their favorite dish ready upon arrival.
Standing Out: Stand out by offering fresh, unique ideas, such as customized wellness programs tailored to guest preferences.
Combining AI with Innovation: Blending AI with innovative strategies lets hotels offer something truly unique that others can’t replicate.
Even if you don’t read on, remember this: using AI to enhance personal touches and exploring unique service ideas can set you apart in today’s competitive market. Discover more of the magic behind exceptional service in the full article, more actionable steps and examples.
Find Your Place in Hospitality 😊
Join a community that values your growth.
Seeking connection in the vacation rental and hospitality world? Join the Smart Pineapple Community More than just a network, it's a warm, inclusive space where you’ll find belonging, share your journey, and grow with peers who truly understand your challenges and triumphs. Whether you're new or a seasoned pro, there’s a place for you here.
Plus, don’t miss our live calls next week and exclusive resources designed to help you thrive. Join our growing community where your experiences aren’t just valued—they’re celebrated. Click to sign up for free and find your place with us.
👀 Got Feedback?
If you want to give me a heads up on resources you think should be included next week, topics you'd love to learn more about or have any feedback, anything to improve Smart Pineapple's weekly newsletter, just hit reply to this email and let me know.
Kay Walten
Founder
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